2023 | The Financial Advisor's Guide to Open Enrollment

Caribou Team
February 7, 2024

* Updated for 2023!

The Open Enrollment period, for both Medicare and the Marketplace, is a crucial time for many of your clients to make adjustments to their coverage. Too often people think that as long as their monthly premium rate doesn’t skyrocket they’re fine to keep their same coverage year after year. However, as you’ll see in this guide, there are many factors that impact what makes an “optimal” health plan choice. And the cost of not reviewing these factors during Open Enrollment each year can be quite high. In one case (which you’ll see in the Medicare section of this guide) not reviewing and changing coverage would’ve resulted in a cost increase of $76,055.25.

This guide will show why it’s important to review clients’ healthcare coverage, and you’ll receive actionable tips and strategies to implement healthcare planning into your conversations with clients during Open Enrollment.

Download "Special Edition | Client Case Studies: Healthcare Planning for Less Stress & Anxiety"

Download "Caribou Case Study: J.L. Bainbridge & Co."

Download "Caribou Customer Success Stories: Sensible Financial Planning"

Download "More Than Medicare: How Healthcare Planning Helps Clients Across All Generations"

Download "Supporting Clients Through Open Enrollment: A Collection of Case Studies"

Download "Caribou Customer Success Stories: Jackson Square Capital"

Download the Q2 2023 Caribou Healthcare Planning Report

Medicare Eligible & Still Working: A Case Study on How To Save Clients Thousands When They Are Working Past 65

2024 Update
The Key to Growth for Financial Firms: Healthcare Planning

Download the Q1 2023 Caribou Healthcare Planning Report

The Financial Advisor's Guide to Healthcare and Taxes

White Paper
Financial Planning's Missing Pillar: Healthcare Planning

2022 Marketplace Open Enrollment Report

2022 Medicare Open Enrollment Report

Download the Q3 2022 | Caribou Healthcare Planning Report

Using The Most Common Life Events To Bring Healthcare Planning Into Financial Plans: A Caribou Case Study

Healthcare Planning Data Insights: Medicare Open Enrollment

Download the Q4 2022 Caribou Healthcare Planning Report

Download 2023 | The Financial Advisor's Guide to Open Enrollment

Healthcare Planning Data Insights: Marketplace Open Enrollment

Download the Q2 2022 | Caribou Healthcare Planning Report

Download The Secret to Better Client Retention for Financial Advisors: Healthcare Planning

Download Healthcare Planning & Early Retirement: A Guide for Financial Advisors

Download "From $40K in Annual Drug Costs to $4K: A Caribou Case Study"

Download Healthcare Planning 101: A Starter Guide for Financial Advisors

Download the Caribou Case Study “Over 75% Savings in Health Plan Premiums & an Avoided Crisis”