Two industry leaders are combining forces to create the first truly comprehensive healthcare planning solution for financial advisors.
“By combining our strengths, our goals are to redefine the financial planning industry and continue to set new standards that will positively impact financial advisors and their clients.”
"This isn’t just about two organizations coming together. It’s about the opportunities we'll create to better serve financial advisors, and their clients, with healthcare planning."
In a strategic move that will reshape the healthcare planning and financial planning industries, Move Health has acquired Caribou. This acquisition expands the breadth and scope of both companies’ services and software, ultimately creating the sole solution in the market that can address health insurance planning at scale for the Marketplace (pre-65), Medicare, and more.
To learn more about the acquisition:
The partnership of Move Health and Caribou ensures our clients will experience the best of both worlds—the personalized attention of Move Health's white-glove service, now complemented by Caribou’s health plan optimization software.
The new combined process will take advisors’ clients from planning to implementation through a truly personalized, white-glove healthcare planning solution. Whether your clients are dreaming about retiring in a few years, or ready to change their Medicare plan during Open Enrollment, Move Health is the solution for you!
Caribou’s award-winning HealthPlanner technology and Move Health’s enrollment process will create a frictionless experience for clients and advisors. With a shared mission to bring confidence and clarity to healthcare decisions, this acquisition sets Move Health as the optimal healthcare planning solution for forward-thinking advisors and their clients based on combined market share and breadth of services available to advisors.
Thanks to Move Health’s model, Caribou and Move Health’s combined forces will enable advisors to offer additional healthcare planning options to clients outside of Medicare and the Marketplace, including ancillary coverages like dental and vision, as well as Marketplace coverage alternatives.
Don’t see your question below? For more information about the acquisition, contact us by email at christine@movehealth.io
First and foremost, thank you for partnering with Caribou up until now! We are committed to working with you to continue to deliver a best-in-class healthcare planning experience. Our priority is that you experience no interruption to services so that you and your clients keep access to HealthPlanner as we integrate with Move Health.
The biggest change is that you will now have access to licensed insurance agents that are able to help your clients fulfill the final steps of the healthcare planning step: enrollment. A member of each firm that works with Caribou has been contacted about what to expect moving forward, including account changes, partnership options and more.
This was a strategic decision to provide a software-enhanced, end-to-end solution for advisors and clients. In most cases, this will drastically reduce the cost of engaging clients in healthcare planning and expand the ability for clients to access the service—a net benefit for clients and advisors that’s now available through Caribou and Move Health’s partnership. With the new process and model, clients will be guided through the entire healthcare planning process, including enrollment in their chosen plan. This partnership also equips us to offer additional healthcare planning options to clients outside of Medicare and the Marketplace, including ancillary coverages like dental and vision, as well as Marketplace coverage alternatives.
If you've worked with us up until this point, you know that objective health insurance advice is our core believe. Naturally, this was a key consideration in pursuing this next chapter for the business. We are confident in Move Health's process to provide unbiased guidance to you and your clients. While their agents are licensed, they are salaried and frequently help clients navigate through non-commissionable plan options (e.g. staying on their existing plan, COBRA/retiree benefits/Federal Employee Health Benefits, and with states or carriers that don't pay commissions).
Move Health is a complete end-to-end solution for health insurance and Medicare planning for advisors and their clients. Their non-commissioned, licensed agents have years of experience and have served thousands of clients just like yours. To see their process, please click here.
Pricing will be changing - and in most cases, it will be favorable for you and your clients! Move Health has a tiered, per-seat advisor license model with options that include the HealthPlanner application.
Our priority is for Caribou customers to experience no interruption in existing services, so we are happy to work with you if you need time to do things like a compliance review. For customers who are in the middle of a term or have households that are prepaid, options will be provided for how to best proceed on a firm-by-firm basis. All Caribou customers have been contacted separately as part of the announcement.
For the most up to date pricing information, please click here.
We’re happy to hear you’re interested in healthcare planning! You can use this link to book a call with a member of the team.